Family-Friendly Programming Storms The Weather Channel
(NewsUSA) - If you are a parent, you are probably well aware of how difficult it is to find quality family-friendly programming on TV. You know, shows that don't force you to keep your finger hovering over the remote "just in case."
Well, parents can breathe a little easier thanks to America's favorite source for weather. The Weather Channel has a new live morning show, AMHQ with Sam Champion. Champion, one of the best-known and most-liked TV personalities in the country, joined Weather in March after years at WABC-TV and more recently Good Morning America (GMA).
According to Champion, what drew him away from his long-standing role as America's No. 1 weatherman while at GMA was the format for AMHQ -- short for "America's Morning Headquarters" -- because the show "not only aims to prepare viewers for the day by forecasting regional and local weather, but looks ahead at the news and events that will unfold and shape their days."
What's really hitting home for parents, however, is the show's educational material. Most recently, AMHQ aired pieces on orca whales, National Heat Stroke Prevention Day, hail formation with a replica of the largest hailstone ever found and flash floods in Colorado. It's this type of programming that parents -- and their children -- are enjoying together.
"We got feedback from viewers telling us they liked having the show on in the morning when their kids are getting ready for school because there is content about science and the natural world around us," says Champion.
Regular science segments include "Science Behind...," which takes viewers through the reasons weather phenomena occur, and "View from Above," pieces about space. And while Champion says he didn't set out to create a family show, it's not necessarily a bad thing to be branded that way.
"We don't need to be a show that leads with the latest sensational tabloid crime or be a place with people yelling and arguing just for entertainment," he says.
Throughout AMHQ, the show will cover every aspect of the day's weather, along with news, business, sports, technology and health, all told uniquely through a weather lens and with the goal of forecasting the day ahead. The show airs weekdays from 7 a.m. to 10 a.m. ET. To learn more, visit weather.com/AMHQ.